"Aelita-Uomo"
Knitwear for men - brand history

​The founder of the project is an aviation engineer and entrepreneur by education. What does fashion have to do with it? This is, to some extent, a renaissance that was prompted by Russia’s aggression in Ukraine. War is the destruction of aesthetics. And this needs to be made up for with something. At one time, many years ago, Volodymyr Mohila worked in the fashion industry as a model. Then this job was called a clothing demonstrator, and the place of work was a model house. He also worked for 2 years at the Ministry of Light Industry as a manager in a joint project with the London publishing house ITBD (International Textile Benjamin Dent), which publishes the magazines Fashion Forecast and International Textile. And now the time has come to combine theory and practice. He gained knitting skills on an electronic knitting machine (part of the collection was made by Volodymyr personally) and gained more understanding about the nuances and difficulties in creating comfortable, practical and, of course, modern men's knitwear. Aelita-Uomo is a fashionable knitwear made from natural elite yarn for real men.